The country has the highest number of Diablo Immortal downloads of any region at 4.15 million, out of a global total of 21.4 million. Even so, the Chinese revenue nearly matched that of the rest of the world.

It's important to note that the Chinese release of the game was over a month and a half after its release elsewhere. Chinese publisher NetEase works with some major names in gaming and is second only to Tencent when it comes to the country's major video game corporations. This figure consists of $155.6 million earned from the game's initial launch in 60 countries and a whopping $144.7 million from a separate China-only launch handled by NetEase Games. 5 months after its initial release, Diablo Immortal has now earned a total of over $300 million worldwide. RELATED: Blizzard Looking to Follow up Diablo Immortal with Mobile Warcraft Gameĭespite negative gamer sentiment, the strategy seems to be paying off for the company, in a very literal sense. That didn't soothe angry fans though, who are faced with a system that aggressively pushes them to use real money, or else deal with a massive grind. Blizzard Entertainment president, Mike Ybarra, defended the microtransactions, stating that the majority of players don't pay anything at all. Even though many reviews described satisfying and fun gameplay consistent with the Diablo series, players were outraged at the game's egregious microtransaction economy and took to review bombing Diablo Immortal in protest. This puts Diablo Immortal, which only came out this summer, well ahead of the curve, at least financially.Īround its launch, the game was the target of harsh criticism and fan backlash. For reference, the hugely popular Raid: Shadow Legends made record earnings in 2021, reaching $370 million. Diablo Immortal, Blizzard's mobile-focused entry in its action-RPG franchise, has now earned over $300 million in revenue, according to reports.

Diablo immortals controversy